Hey! Want to unlock the full course?

Purchase the course to view more content

Basic

$ 249
One-time
  • Lifetime access
  • 6 course modules: Content Planning, Equipment, Recording, Editing, and Publishing

Complete

$ 299
One-time
  • Lifetime access
  • 6 basic course modules
  • Strategies for crafting a compelling content plan
  • A breakdown of the most important equipment you need - and what you can skip
  • Techniques for painless recording sessions
  • An editing philosophy and little-known tips to get polished results, quickly
  • Methods for publishing your screencasts and getting your content in front of your audience
  • 2 premium course modules
  • Content and philosophy guidelines for growing your social media following via video
  • See the course techniques applied in an ever-growing library of teardowns. Learn from Aaron's reviews real-world screencasts.
MOST POPULAR!

Hands-on

$ 1,000
One-time
  • Lifetime Access
  • All 8 Complete course modules including how to get your video seen on social media + real-life teardowns
  • 40-minute, private 1-on-1 consultation with Aaron to get personalized guidance and advice on your videos

Section 6: Publishing

04. A few marketing ideas

Buy the course to watch this lesson! Sign Up Today

Producing videos and dumping them online won't necessarily breed success. Here are some thoughts on marketing your videos that might prove quite beneficial.

The Love for Behind-the-scenes

People are fascinated by behind-the-scenes footage. Just as a movie fan is intrigued by the making of their favorite blockbuster, your audience too loves to see how your videos come to life.

“People love seeing behind the scenes. They love it so much if you take pictures of your setup, if you show them bloopers, if you show them little snippets of videos that you're working on, people love that.”

I remember clearly how viewers enjoyed the video where I showcased all my bloopers. It was raw, real, and surprisingly entertaining.

Unlock the full lesson

Sign Up

Sign up to get access to the course